Chen is quick to point out that the IDIPC is also an invaluable resource for international
companies looking for Taiwanese suppliers or considering investment in the city:
“If you come to Taichung to invest, if you have any questions, we will tell you
which unit to cooperate with. I work with various bureaus and departments and with the central
government and the private sector. I have very good relationships with everyone. If you have any
questions, find me, and I’ll tell you which department to contact to resolve it.”
Golden Hand, Taichung Top 10 Gifts awards
One of the leading ways that the IDIPC promotes outstanding Taichung companies is its annual
Golden Hand Awards, now in its 25th year. Businesses seeking this coveted recognition must meet a
series of legal, financial and other qualifications before being evaluated on the basis of labor
practices, social responsibility, professional technological achievements and other criteria by a
panel of scholars and other experts, with about 20 winners announced each October.
Other IDIPC efforts focus on grassroots businesses and consumers. Now in its 15th year, its
Taichung Top 10 Gifts competition has become one of the city’s highest-profile promotional events
and attracts a broad spectrum of local companies making pastries (another Taichung specialty),
desserts, packaged snacks, alcoholic/non-alcoholic beverages, souvenir items, culture-creative and
other products, all vying to be chosen by judges and public vote as the city’s top gift items.
As significant as both of these award events are, Chen believes that it is the IDIPC’s
responsibility to boost international exposure and business opportunities for award winners,
starting with improved English websites and other online information. It is his goal that
international buyers and consumers will also learn about these manufacturers and products and has
collaborated with English media partners such as Compass Magazine to promote these and other
companies in English.